Bright yellow sunflowers in bloom, a fertile crop of maize ready for the harvest, inspirational sunrises and breathtaking sunsets over the bushveld Savannah, the proud African lion, a herd of towering giraffe, the warm flame of a hot air balloon ready for the launch, the ever so scarce leopard with its black spots, the burning amber glow of platinum matte smelted in a furnace and the beautiful bright beadwork at a Harties craft market … these are but a few of the proudly North West scenes that inspired the new-look logo of the North West Development Corporation.